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Entrepreneurship Development Institute of India Reports 136 Entrepreneurship Development Institute of India Reports 136

Awards and Recognitions They Speak…

Best Case Awards were conferred upon: “Coming from an accounting background, I never

considered myself as a research person. However, writing
Dr. Purushottam Bung, RV Institute of Management, Bengaluru, for ‘Breaking Diaper this case study with the guidance of EDII mentors and
Habits: Strategic Choices for SuperBottoms’ Market Growth’. experts has been a true eye-opener. These cases will serve
as living examples for our students to start their own
Dr. Arvind Kumar Bhatt, GL Bajaj Institute of Management & Research, Greater businesses.”
Noida, for ‘Clay Futures: Dehaati’s Journey in Reviving Kutch Pottery through - Dr. Hetal Dipen Vyas
Decision and Entrepreneurship’. Assistant Professor, GLS University

Dr. Hetal Dipen Vyas and Dr. Krupa Desai, GLS University, Ahmedabad, for
‘Credin—Lending the Last Mile’.

“A case study is more than just a pedagogical tool; it is a
transformational one. It doesn’t stop at learning; it leads
Certificates of Merit were awarded to: to deep reflection. For years, we have learned from others'
cases; now, it is our collective job to contribute to the
Dr. S Sreejith, Cochin University of Science and Technology, Kochi, for ‘Ethnic research ecosystem and build it into a strong one.”
Breakfast Market: An Integrated Marketing Communication Response to Low Price - Dr. Purushottam Bung,
Flanking Strategy’. Professor and Director RV Institute of Management,
Bengaluru

Dr. Neeta Khandelwal, Sardarkrushinagar Dantiwada Agricultural University,
Banaskantha, for ‘Purity of Gujarat: Navigating Supply Chain, Scaling, and
Sustainability Challenges in a Micro-Enterprise’.

Dr. Mohit Sharma, Dr. Rajendra Prasad Central Agricultural University, Samastipur,
for ‘The Growth Story Beyond Sight: Advitiya Masale of Kashi’.

Celebration of
Mr. Santu Kumar Jana, The University of Burdwan, Bardhaman, for ‘Tourist
Emotions and Cultural Heritage: A Case Study of Visitor Experiences at Santiniketan,
India’. Makar Sankranti
Festival on Campus
Dr. Bhumika Achhnani & Dr. Bindiya Gupta from Marwadi University, Rajkot and Mr.
Kaushal Pandya from Yellow Pass, for ‘Yellow Pass: Need to Niche – Disrupting
Traditional Workspaces’.

The event also featured panel discussions and expert sessions, offering valuable inputs
into case writing and research to the participating researchers.

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