Page 20 - EDII Report 124

EDII REPORTS 124 EDII REPORTS 124

Project UDAYA... Supported by TATA Communications Ltd.

Project UDAYA is working towards promoting entrepreneurship among women and
Helping Hand Melas (exhibitions) Persons with Disabilities (PwDs) in Maharashtra. It is inspired by the motive of equal
were hosted in branches across opportunities for all for balanced growth.
India, including Mumbai, Haryana,
Chennai, and Bangalore. This Few notable activities undertaken in the quarter were:
generated sales worth more than
₹ 3,00,000/-. • An Ambassador Programme for Women Entrepreneurs was organized from 3rd to

7th October, 2023 to address the problems they faced as entrepreneurs, and to
establish them as ambassadors of women entrepreneurship movement in their
respective regions. In all, 27 EDII women entrepreneurs who had successfully
spent around one year in business were trained on growth mapping, methods to
improve business performance and networking with larger market. The
The 28th International Guwahati
participants were also exposed to the dynamics of large-scale industries and their
Trade Fair 2023 was held by the
business growth planning.
Industries and Trade Fair Association
of Assam. HMI Bhuj and Kamrup
Clusters participated in the exhibition.

He Weaves a

Glorious Story

Hitesh Rathod, a skilful weaver, has been an HMI trainee
from Surendranagar's district. Hitesh got into the
profession of tangaliya weaving in 2019. However, given
his limited exposure, he restricted himself to basic
practices and did not have the confidence to make it a
full-time career.

However, Hitesh joined the HMI Programme and participated in several result-oriented
interventions including capacity building sessions, soft skills training, and market linkages Participants of the Ambassador Programme with (5th from R) Dr. Sunil Shukla, Director General,
and exhibitions. These programmes changed the outlook of Hitesh. EDII and (6th from R) Dr. Prakash Solanki, Programme Director and Faculty, EDII.
Hitesh excelled in hard and soft skills as well as expanded his network across the country. His
dedication resulted in the development of a robust customer network, enabling him to sell
• 7 Entrepreneurship Awareness Camps (EAC) have been conducted sensitizing
his products in various parts of the country. Hitesh evolved, so much so that with EDII's
315 women/PwDs in Raigad and Ratnagiri districts to create awareness about
assistance, he applied for State Award in the category of young weaving talent. His talent and
entrepreneurship as a career. While the participating women learnt about the
dedication were acknowledged and he won the award, becoming an inspiration for all those charms of being an entrepreneur, they also realized how, contrary to normal
who had apprehensions about entering this profession. belief, setting up a business could allow flexibility of time to a women, alongside
Hitesh is a happy, content and progressive weaver, today. regular income.

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