Page 37 - EDII Report 135
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On  November  8,  2025,  Rural  Women
                                 Entrepreneurs  award  ceremony  was
                                 organized. It was graced by Ms. Akavaram
                                 Sasya  Reddy,  Sub-  Collector,  Koraput  for
                                 Jeypore  subdivision,  as  the  Chief  Guest.
                                 Project  Udyamee  2.0  supported  by  Utkal
                                 Alumina  International  Ltd.  (UAIL)  guided  a
                                 group  enterprise  (Sree  Arnna  Mahila
                                 Sahayika Sangha) making millet-based food
                                 products  and  a  women  entrepreneur  (M.
                                 Jasoda  Jhodia)  providing  catering  services
                                 and running a vegetable shop, were awarded
                                 for their achievements.



                                Promoting weavers and artisans

                                The HandMade in India (HMI) project, supported by HSBC, empowers handloom
                                weavers  and  artisans  in  Bhuj  and  Erode  clusters.  Under  the  project,  90  new
                                enterprises were created and registered. Additionally, 2 awareness programmes
                                were conducted, where 40 participants gained knowledge about installing Effluent
                                Treatment Plants (ETP) and Water Treatment Plants (WTP), enabling enterprises to
                                adopt sustainable practices while improving efficiency.

                                During the HMI Design Development intervention, over 300 new product samples
                                were created and 15 product catalogues were developed. The project strengthened
                                market linkages for handloom weavers by facilitating issuance of more than 300
                                Pehchan Cards and 31 Handloom Mark registrations.

                                HSBC organized the 'Helping Hand Mela' exhibition at its Fort Branch in Mumbai. The
                                event  was  graced  by  Ms.  Aloka  Majumdar,  Managing  Director,  Global  Head  of
                                Philanthropy  &  Head  of  Sustainability  –  India,  HSBC.  Artisans  received  an
                                encouraging response and appreciation during the mela.



























                                                     Artisans at the Helping Hand Mela.


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