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REPORTS 116
EDII

WeAct has been instrumental in providing necessary support to the enrolled women entrepreneurs
through its various initiatives and approaches. A few are stated below.

Elevating Skill Levels... A joint initiative of Accenture and EDII

• Unnati Mentorship Programme – Accenture
Emphasizing on the signicance of skills in building a livelihood, EDII has been implementing Micro
Skillpreneurship Development Programme (MSDP) with support of Accenture for enhancing livelihood
options among women. The mandate is to provide women folks with skills to ensure employment or own
micro business. MSDPs are designed to motivate and develop entrepreneurs towards establishing 'Local
Resource and Demand based Sustainable Micro-enterprises' by providing them with practical exposure
and theoretical inputs. The programme is being implemented in semi-urban and rural areas of Andhra
Pradesh, Assam, Goa, Karnataka, Kerala, Madhya Pradesh, Maharashtra, Puducherry, Tamil Nadu,
Telangana, and Uttarakhand to strengthen local economies by promoting entrepreneurship, innovation.
Accenture has now initiated a unique programme termed as the Unnati Mentorship Programme under
which the experts/volunteers provide mentorship to the participants in setting up business accounts,
logo designing, developing product description, and improving the quality of products. Under this
programme, 4 groups of entrepreneurs have been provided support. In an encouraging move, WeAct
has linked 13 new groups to this programme for mentorship and support.

• Social Media Mentorship Programme
WeAct initiated has initiated a Social Media Mentorship Program to support its members by helping them
establish their enterprise on the social media platform; with handholding support from Accenture
volunteers. Members are introduced to social media and are imparted all knowledge and information in
using various social media platforms to escalate the prospects of their business.

• Energizer Workshop on 'GST Registration & its Importance in Business' was organized by WeAct for
members from Karnataka. 48 members benetted.

On the occasion of Kannada Rajyostava, entrepreneurs
registered under WeAct participated in an exhibition to
directly connect with buyers. Entrepreneurs at the
exhibition showcased their products. This exposure
visit connected participants with other entrepreneurs,
helped them understand consumer preferences and
market trends. They registered impressive sales.

Mrs. Praseetha, 21-year-old lady from Annamanada was
imparted training in Entrepreneurship. She started
manufacturing toilet cleaning products in her village. She
was mentored and handheld under WeAct to expand her business in tier 2 cities by adopting novel
networking and marketing strategies.

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