Based on the concept developed by Dr. V.G. Patel, Vice President and Director, EDI, a renowned expert in Entrepreneurship, the EDI has with the financial assistance from the Friedrich-Naumann-Stiffung, Germany, produced a compact series of audio-visual programmes containing eight films on different crises which any enterprise may face during  its life span from Birth to Prosperity....and Death! They are 1) Starting Crisis; 2) Cash Crisis; 3) Delegation Crisis ; 4) Financial Crisis; 5) Leadership Crisis; 6) Prosperity Crisis; 7) Management Succession Crisis and 8) Planning for Competition and Growth.

The series deals with business planning, management and growth quite different from the typical functional management approach and business education.  It is a refreshing, unique and directly useful method for gauging the performance of a firm or a business, as well as what is likely to go wrong in the future.  Each crisis is a `potential killer’ of business in the long run, if not timely and properly managed.

The main objective of this series of performance-enhancing cassettes is to help prospective as well as existing industrial entrepreneurs, owners of small and medium enterprises, to anticipate, avoid and cope with the `Seven Crises’ in industry and business and achieve success and desired growth.

1.1 STARTING CRISIS IN BUSINESS

Duration : 26 minutes
Price :Rs. 250/- US $ 20

The cassette is useful for all new entrepreneurs, EDP trainers, teachers and counsellors.

1.2 CASH CRISIS IN BUSINESS

Duration : 52 minutes
Price :Rs.  250/- US $ 20

The cassette guides existing entrepreneurs on how to avoid/overcome this crisis,

1.3 DELEGATION CRISIS IN BUSINESS

Duration : 57 minutes
Price :Rs.  250/- US $ 20

This cassette is must for  learning how to start sharing responsibilities, creating time and managing better.

1.4 LEADERSHIP CRISIS IN BUSINESS

Duration : 20 minutes
Price :Rs.  250/- US $ 20

This cassette carries a message of building up a good team  of managers.

1.5 FINANCIAL CRISIS IN BUSINESS

Duration :  30 minutes
Price :Rs.  250/- US $ 20

The cassette describes various sources of raising funds with the advantages and disadvantages of each source.

1.6 PROSPERITY CRISIS IN BUSINESS

Duration :  11 minutes
Price :Rs. 250/-  US $ 20

The cassette is important for all successful entrepreneurs - small, medium  and large.

1.7 MANAGEMENT SUCCESSION CRISIS IN BUSINESS

Duration :  13 minutes
Price :Rs. 250/- US $ 20

The cassette cautions the entrepreneurs, particularly family run businesses, about all the unexpected developments and also suggests remedies for a smooth transition.

1.8 PLANNING FOR COMPETITION & GROWTH

Duration : 15 Minutes
Price: :Rs. 250/- US $ 20

The cassette emphasise the need for planning in SSI enterprises and suggests strategies to meet competition (short term plan) and diversification for growth (long term plan).

2. BUSINESS OPPORTUNITY SELECTION AND GUIDANCE  (B.O.G)

Duration : 60 Minutes
Price  : Rs. 750/- US $ 75

In developing first-generation entrepreneurs, providing business opportunity guidance is very critical. Many first -generation entrepreneurs do not have sufficient knowledge and skills to identify and assess the entrepreneurial opportunity.

The cassette will be useful to all potential entrepreneurs, EDP trainers, small business counsellors and promoters.

3. ASSESSING ENTREPRENEURIAL COMPETENCIES
     Focussed Behavioural Event Interview Technique ( FBEI)

Duration : 60 minutes
Price  :  Rs. 750/- US $ 75

This  audio-visual peresentation will be of immense interest to all those who are actively involved in identification, slection and development of entrepreneurs.  It will also be useful to those who are involved in assessing and supporting entrepreneurial talent, expecially banks and financial institutions.

4. FIVE SUCCESS STORIES OF FIRST GENERATION ENTREPRENEURS

Duration :  60 minutes
Price   :  Rs. 750/- US $ 75

This video film contains five success stories of first-generation entrepreneurs from different walks of life,viz:

a) A drum maker  (artisan)
b) An unemployed graduate
c)  A woman entrepreneur
d)  A motor mechanic
e)  A building contractor

All these entrepreneurs who have gone through Entrepreneurship Development Programme, have set up their enterprises and are running them successfully.

5. PROBLEM SOLVING - AN ENTREPRENEURIAL SKILL

Duration : 52 minutes
Price  : Rs. 750/- US $ 75

The skill to identify,  face and solve problems is critical for all entrepreneurs, new and existing.  This cassette deals with examples of problems which are likely to arise in the business life of a small-scale entrepreneur and advises on the process as well as ways of solving them.

6. JEWELS FROM THE DUST
    THE MAKING OF RURAL ENTREPRENEURS

Duration :  32 minutes
Price : Rs.  250/- US $ 20

The film covers the EDI’s initiative, approach, outcome and impact of the RED programme, funded by the Ford Foundation, New Delhi.  It took about 5 years for the EDI-RED team to come up with a replicable  and cross culturally validated RED model.  The film starts with the launching of the programme in U.P. and ends with the process of institutionalisation of RED activities among voluntary organisations.

7. THE WORLD OF WOMEN ENTREPRENEURS

Duration :   30 minutes
Price : Rs. 250/- US $ 20

The EDI, with the support of the Friedrich-Naumann-Stiftung(FNSt), Germany, has produced this video-film on some successful  women entrepreneurs. In this film, we meet a few women who have established themselves as entrepreneurs after passing through many difficulties and are successfully managing their enterprises.  The cases selected are of women engaged in small scale industry.

8. CHHU LENGE AASMAN (HINDI)
(Docu-drama on Businessin Five episodes)

Price :  Rs. 2000/-

The EDI has produced this series based on our belief that Entrepreneurs are not necessarily born but can be developed through well-conceived training interventions. This has resulted in evolving a plethora of training activities geared at helping  enterprise development throughout the length and breadth of the countlry. The purpose of producing this series  is  to motivate youth to become self-employeds. We have also tried to introduce the Prime Minister’s  Rojgar  Yojana (PMRY)  in the series.

The five episodes deal with the following themes:

 1. The charms of being an entrepreneur
 2.  Business  opportunity identification
 3.  Intricacies of launching a venture
 4.  Launching an enterprise
 5.  Managing an enterprise

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